Weekly series · Season 1

The 100K Story

Four AI products, built from nothing, in public. The real numbers, the real failures, the real wins. Every week, no spin.

Season 1 begins

November 11, 2026

Season 1: 11 episodes

The Wave

If your whole life just got disrupted. This one's for you.

Nov 11

Jax Lukken

If you've been hiding your best work, this one's for you.

Nov 18

The Build

If you've always needed someone else to build your vision.

Nov 25

In Public

The part most founders hide: what doesn't work yet.

Dec 2

What Worked

DJing at the pyramids. None of it was real.

Dec 9

Sprinkal

Meta blocked me three times. So I built my own team.

Dec 16

The Numbers

The honest answer, pulled straight from the live Wallboard.

Dec 23

The Machine

Four products, one system, still unproven.

Dec 30

The Outreach

If you've ever hit send and got no response at all.

Jan 6

The Other Application

A Stanford study, and the pipeline I built to beat it.

Jan 13

What's Next

Season 1, complete. What NGSM actually means.

Jan 20

Want the real numbers before anyone else sees them?